New Fuelblue.com coming in JanuaryThanks for visiting my web site. I am currently revamping my entire web site to incorporate a new web tv show about personal branding, as well as an accompanying blog. I'm also updating my portfolio. In the meantime, if you'd like to see some of my work, I've added some links in this post. More like this:
The Logo Conveys “Who”Mid-twentieth century graphic designer Paul Rand once said that "a logo must convey who, not what." Your logo is the graphical representative of your brand. When you are not there to personally express your brand, your logo must do it for you. More like this:
Consistency is Key“Do a little bit all the time, instead of doing a lot a little bit of the time.” I once received that advice from a financial planner who told that there are two types of people planning for retirement: those who contribute consistently, and those who don’t. More like this:
The Mental Image BrandYour brand is what other people think of you. You have one, whether you've worked to develop it or not. It exists in the minds of your customers. It exists in the minds of your employees. And it exists in your mind, whether or not you've given it any conscious thought. More like this:
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